Black Friday Sale Starts In Store Friday 25th

For the first time in the history of Biketreks we are having a Black Friday sale from 9am Friday 25th November to 5:30pm on Monday 28th November in both our stores. The offers and deals are very much in store only so you’ll need to whizz down to Ings and Ambleside for our best offers!  Those that.... More

The Service Centre At Ings Is Finally Open For Business!

Since opening the doors to our Ings store 6 weeks ago we have been inundated with requests to service peoples bikes but have had too much work on building bikes for the shop in all honesty!  Well we are now glad to tell you that we have all our stock bikes built up and ready for you to.... More

Juliana Demo Day – Short Notice But…!

Sooooo this time last year we were a little chilly riding round the Lake District with the boss of Juliana, the boss of Go-Where Scotland and a number of brand ambassadors from up and down the country. Well ladies we are giving you the opportunity to come out again with us for a demo ride on.... More

Let it S-Work for you

I’m blogging this from the peak of Scafell as I want to shout it from the mountain tops – “BIKETREKS IS ONE OF ONLY THREE SPECIALIZED S-Works DEALERS IN THE NORTH OF ENGLAND”. And we are very proud of that fact. ‘Big deal’ I hear you say. Well yeah actually, it is a big deal. Firstly.... More

Introducing the Zest – the 26” Trail Ripper from Orange!

  In the last few years we’ve seen a quiet revolution happening in the world of mountain bikes. A revolution which has seen whole brands built around it, and has made high quality bikes more accessible to huge numbers of people. I’m not talking about head angles or rear axle spacing; this is the kid’s bike revolution, and Orange.... More

Mason Bikes Finally Arrive At Our Ings Store

MASON is the definition of style, but in the cycling industry style only works if it’s found alongside a handful of function. Dominic Mason has over the past 14 years of development and pursuit managed to blend the two seamlessly.  The attention to detail and simple form of MASON is inspiring. It draws you.... More

We Bring You Sweet Protection Clothing with Helmets and Armour to follow!

“With heart, talent and attitude we create the best equipment possible” is the motto of our latest brand to hit the Ambleside store Sweet Protection which is a brand we looked at around 4 years ago when it was in its infancy with respects to the cycling industry.  All those years later the range is now comprehensive, stunning,.... More

E Bikes–No it’s not cheating, expand your horizons and broaden your minds!

There’s a conversation we hear at least once a day at Biketreks. It pops up when there’s a group of guys in the shop, usually in the ‘twilight years’ of their mountain biking careers – all knackered knees, bad backs and perhaps one too many pies – and one of them notices our Specialized Turbo Levo E-Bike. “’Ere,.... More

November Bike Offer–Free Hope Lights

Following on from our very successful October offer with a wheel upgrade for free, as winter is approaching and we’ve gained an hour plunging us into darkness around 4pm it’s time to get some night riding done!  If you’ve not adventured off road in the dark before then these Hope lights are just the.... More

Niner Bikes Finally Land With Us – Who and Why?!

I’ll let you into a little secret providing you don’t tell anyone – at present there are more Niner bikes in our household than Santa Cruz’s and that’s quite a statement coming from me!!  What is no secret is that me and John have flown the 29er flag for years and got onto the “band wagon” over.... More

Juliana Furtado Custom Build With Hope Kit

Here is one very pretty Juliana Furtado tricked out subtly with Hope brakes, Hope Chainset and Hope wheels.  Based on the XT spec Julie the new owner came on one of our demo days in the spring and fell in love with the bike deciding to invest in this beauty. With an upgraded.... More

Giro Switchblade – An Enduro helmet you can use for DH

Who remembers the original Giro Switchblade? I’m guessing only the “older” readers amongst you as it debuted in 1998 when something called “freeride” was becoming cool, think of it as the foundations of Rampage for the yoofs reading this!  Essentially it was a cross-country helmet with a chin bar literally bolted on so that when you got.... More

The Importance of Good Layering

  There I was minding my own business in the shop this morning when Sa said to me “Layering”, “Eh”? said I. Thinking why has my manager brought up the subject of plastering. Yeah “layering, you know, layering of clothing, it’s the time of year when we should talk about layering to our customers”  (Why.... More

Order A Full Suspension Bike During October And Get A Free Wheel Upgrade

Throughout the month of October if you place an order for a new shiny bike with us we will give you the option of upgrading your wheels to a set of Hope Pro 4 Hubs on Tech Enduro Rims OR a set of Mavic Crossmax Elite wheels. Worth up to £490 the Mavic and Hope wheels.... More

I Am So Excited To Introduce You To…Alchemy Bikes!

A few months ago me and Mike were sat in cafe Ambio next door to our new Ings store discussing an order of SIDI, Chris King and ENVE parts.  Having decided on what we wanted I had one final flick through the catalogue of other treasures that the distributor brought in when I suddenly stopped and fell quiet. .... More

Ings The story…..

So, I’ve sat down to write this blog approximately 6 times.  I’ve tried at work, at home, early in the day, late at night.  No matter how many times I've tried I’ve not quite managed to get across how this project has come together in the way I want to.  So here I am sat on the train.... More

2017 Orange Bikes Have Arrived in the Ambleside Shop!

As I’m sure you are all aware we are now firmly in 2017, or at least the bike industry is anyway! With 2017 bikes coming in thick and fast it’s been quite hard to keep track of all the new new features, new ranges and, of course, new colour schemes; so when Orange’s 2017 range started making the.... More

2017 Specialized Roubaix Lands Under The Cover Of Darkness…

The Specialized Roubaix was originally launched in 2004 and at the time it changed the face of road bikes.  Built for endurance, sportives and comfort, it was the beginning in a long line of similar bikes designed for long days in supreme comfort but no compromise on speed. Specialized decided that the Roubaix required a much needed.... More

One Pro Cycling’s Factor Bikes Finally Arrive In Store

With the imminent launch of our new shop in Ings we have another brand to introduce to you.  Step forward Factor bikes.  Here is a brief history of our latest collection of bikes and a little bit about their range, technology and ethos. In the grand scheme of the bike industry, Factor are a new.... More

Tour of Britain Stage 2. Cumbria’s Day in the Sun (and mist).

Well for one day at least Cumbria was famous for something other than torrential rain and floods. The Tour of Britain bike race graced us with its presence once again with stage 2 starting in Carlisle and finishing in Kendal and what a stage it was with some fantastic bike racing, stunning countryside and an incident filled climb up Ambleside’s.... More

Open UP Orange built for the 3 Peaks CX Race

This is the second of our custom built Open’s that has left us destined for a trip round the 3 Peaks CX course in a couple of weeks.  Made ready for race day here (apart from the foam missing on the top tube obviously!) we have a SRAM Force CX1 groupset, a massive cassette for all those.... More

2017 Specialized Enduro Finally Released

With the launch of Crankworx this week Specialized have taken the opportunity to let you see the impending release of the 2017 Enduro a week early!  One of the most talked about bikes in our shop, especially amongst our team riders, the 2017 Enduro can look no different to the 2016 one to the untrained eye.  However.... More

Storck Buyers Guide

Is a Storck going to be your next bike? Storck has a habit of creating perfection. Not just perfection in the eyes of the manufacturer or Biketreks as the dealer, perfection in the eyes of the end user. The people. The list of awards that Storck’s range has achieved is astonishing. Of which, a vast majority have.... More

Storck Staff Ride Out

   Earlier this week Mike, John, Tom, David and Ben were allowed a day out putting our new Storck bicycles through their paces.  As well as some brain washing by Ian from Storck they got to try a variety of their bikes such as the Visioner, TIX, Scenero and Aerfast.   This demo.... More